Promotions, Promotions, and More Promotions!

              Machulin's Marketing Inc. is thrilled to announce Ozayda Agulo Gonzalez as our newest assistant manager!  Ms. Gonzalez has been a vital member to the Machulin's team for approximately seven months. In this short period of time, she has already managed to work her way up the corporate ladder to this executive position. Her hard work and positive attitude has helped her acquire the skills and knowledge to consistently train new employees, while also boosting sales by record numbers with every consecutive week.

              Ozayda Gonzalez was born and raised in Cuba by her mother along with her younger brother. At the age of twelve, Gonzalez and her family moved to the United States and settled in Fort Myers, Florida. After high school, Ozayda took online classes at Keiser University to further her education. She worked diligently to obtain a Bachelor of Arts degree in Business Administration Management, which she achieved in only three years. At the age of twenty, she moved by herself to Miami, Florida in hopes of starting her career. After pursuing several different positions which focused in customer service, hospitality, and management, Gonzalez learned that these opportunities lacked growth and development. Despite these experiences, Gonzalez yearned for more challenges to hone and prefect her skills and ambition. Fueled by her unwavering passion and desire to become an entrepreneur, Gonzalez began working for the corporation at The Plato Group. After being mentored by Steve Dongo for three months, Gonzalez moved to Tampa to continue her work in the training program here at Machulin's Marketing Inc.

              Gonzalez prides herself on being driven, goal oriented, and consistently maintaining a student mentality when it comes to her day to day performance both in the office and out in the field. She is trilingual in English, Spanish, and French. Gonzalez has a passion for hospitality and customer service. Her overall goal as she continues to hone her management skills is to eventually give back to the community. "I want to give other people with the same opportunities that were provided to me," says Gonzalez.  Her exceptional leadership skills as well as her dedication to the training program has led to her success here at Machulin's Marketing Inc. Gonzalez thanks her family, friends, and her team for encouraging her on this journey. Congratulations Ozayda!

Presenting Our New Assistant Manager

Machulin's Marketing is proud to announce Christopher Dominguez as our new assistant manager!
At this morning's weekly Opportunity Meeting, Dominguez gave a speech about his experiences and accomplishments.

Originally from Dade County in Miami, Florida, Dominguez is the middle child of three and was raised by a single mother. His mother would work long hours as a maid to support her children. Dominguez knew from a very young age that he wanted to be successful and provide for his family, especially his mother who had sacrificed everything in order to give him and his siblings the best life possible. While Dominguez always knew that he wanted to make something of himself, the road was not always easy. In high school, Dominguez stated that he lacked discipline and independence. At this point in time, he was very unsure of what direction he wanted his life to go. He joined the JROTC and worked a variety of different minimum wage jobs. It wasn't until he had his daughter that Chris was propelled to strive to achieve more with his life. His daughter motivated his to step out of his comfort zone and seek an entry-level career in the business world.

Dominguez went on to talk about his experience at The Plato Group with CEO Steve Dongo. Dominguez was at the Plato Group for about a year, before relocating to Tampa and joining the Machulin's Marketing team this May. In both his first and second round interview, he discussed how at the time he was only concerned about making the most sales as quickly as possible. It wasn't until his first Saturday morning Opportunity Meeting that he began to understand the infinite possibilities for growth and opportunity that this booming industry has to offer. Dominguez went on to describe the four traits he believes has carried him to this point in his journey. First, he believes that an exceptional attitude will always lead you to success. "You need to change your perspective in order to start thinking positively. Learn to accept what you can and cannot control in life," Dominguez claimed. Second, all people must work with a student mentality. "Have the willingness to learn and use constructive criticism to better yourself." The next trait that he talked about was work ethic. While discussing an effective work ethic, Dominguez quoted Gavin Walsh who spoke to the corporate trainers last Saturday at the Southeast Leadership Conference. During the conference Walsh told the audience, "You can't expect a million dollar paycheck when you have a minimum wage work ethic."Dominguez believes that by attacking each task with 110% effort,  you will always see positive results in your work. The last trait he talked about referred to an individual's level of preparation. In addition to being organized, Dominguez advised the audience to work by their goals, instead of by the clock.

Lastly, Dominguez captivated his audience's attention by explaining that he is no exception to the opportunities available in this training program. "Every single person who begins as an account executive has the potential to be where I am standing right now," he concluded.

 In this industry, each person is in control of their own growth. Christopher Dominguez is a prime product of this notion. Machulin's Marketing Inc. is very excited to continue to shape Mr. Dominguez as he continues to strive to become a well-rounded and experienced entrepreneur. Dominguez thanked the audience including Steve Dongo, his employer while at the Plato Group, as well as his current promoting owners, Jonny Paniagua and Jose Barreto. The managers proceeded to award Dominguez with his own framed "Entrepreneur Biography" to join the "Wall of Fame," which displays all the other managers around the nation.


Christopher Dominguez lives by these words: "It doesn't matter how slowly you go, as long as you don't stop."

“Find a Way to Win” -Gavin Walsh

This weekend, the Machulin’s Marketing Inc. team traveled down to sunny Miami, Florida for the Southeast Fall Leadership Conference. The conference took place at the Miami Marriott Biscayne Bay Hotel, which is beautifully situated on the marina with incomparable views of the gleaming skyscrapers downtown. Account executives, corporate trainers, administrators, and company managers from businesses all along the east coast of the United States attended the conference.

The event began with a general introduction session conducted by Gavin Walsh, founder and CEO of MarketStorm Global. This session was held in a large conference room with a tall wooden podium and rows of comfortable chairs for all the of the guests to sit in. Walsh discussed how this field presents endless possibilities for motivated individuals. After having all of the audience swap seats with people they have never met before, he stated that if you push yourself out of your comfort zone, opportunity will always find you. Reinforcing this idea, several members of the audience were awarded a $200 cash prize concealed in an envelope attached to the bottom of their chairs. One of these winners was Marrisa Cao, one of our top corporate trainers in the office! Marrisa had swapped seats with another corporate trainer, who was all the way on the other side of the auditorium.

Walsh stated that when challenging yourself and your goals, you can always “find a way to win,” regardless of the problems or challenges that you may face. He reiterated that we are so fortunate to work in an industry where work will never pass away or disappear. There are 252 cities in the United States and 195 countries in the world. Ultimately, every person needs to create a vision for themselves in order for them to pursue their hopes and dreams. Change is direct result from this vision that you hold for yourself. Create your goals and know that you are in control of your own growth and accomplishments.

Walsh concluded his speech by congratulating all the members of the organization who won the Top Leadership Award, recognizing their actions and hard work within the industry. After this introductory statement by Walsh, the audience broke into groups according to their different titles and the roles. In this manner, each person was able to collaborate with other individuals who perform similar tasks and objectives in different offices along the east coast. Each session was educational and loaded with helpful information to ensure the growth and improvement of each individual. Guest speakers voiced their experience and gave their audience advice on how to work effectively and efficiently in order to reach their specific goals.

The conference then proceeded to recognize individuals within the organization who have recently received promotions to management. Concluding this informative and motivating day, everyone was eligible to participate in a billiards tournament. They were also invited to a networking event held at Blackbird Ordinary Bar.

8 Working Habits

8 Working Habits 

People are successful because of the habits they form

 Excellent Habits yield excellent results  

1.     Great Attitude
This business is 99% attitude and 1% ability. Having a great attitude is contagious and will influence others, the better your attitude the more impulse you create. It is also your overall people skills, how do people feel around you?

2.     Be on Time
Part of being successful is setting the right example, being punctual shows how reliable you are, as demonstrates courtesy and respect.

3.     Be Prepared

Remember the 6 P’s: Prior Planning Preparation Prevents Poor Performance. 

Be prepared physically, goals, apps, territory, notebook, pens, markers everything you need in your day. Be mentally prepared as well. Remember SW3= some will, some won’t, so what, next person.

4.     100% Work Ethic
Be the hardest working person you can be. Make every second count and work each day to the fullest. This will help you to maximize your personal success as well as your success within the company. Put 100% into everything that you do (working territories, closing deals, attitude, and being a great example in the office.)  You determine your own rate of success.

5.     Maximize your Territory

Push yourself to speak to as many people as humanly possible. Every person is a potential customer. 

6.     Safeguard your Attitude 

Thinking positive improves every situation. Protect your attitude by relying on the law of average and taking quick No's and Yes's. Having a Great attitude is a choice. Every "No" brings you closer to a "Yes."  

7.     Know Why You Are Here
Find your motivation. Why are you here? It might be money, success, freedom, respect, or the satisfaction of accomplishing your goals. Everyone has their own reason or motivation that will guide them thru their management development program. Use your motivation as fuel to get you through the day to day activities and challenges that you face.

8.     Take Control
The opportunity that lies before you is a great one, embrace it! Ultimately, it is up to you to take advantage of all the possibilities that this business can create for you. Take control of your conversations and take control of YOUR CAREER.